DAISY

AD - Caden Estrada-Engrav CW - Aaron Klopfer

1st place May/June brief

It's culturally taboo for men to smell too flowery.

Even though guys and floral fragrance go back thousands of years.

Let's use the gendered language and visuals the industry inflated power to and absurdly play with it until it's dead.

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Sample Daisy by peeling off the mustache

outside of gun store

entering men’s social spaces

ORIGINAL